More feedback than expected clearly reflected user's expectations and motivated us to develop a product that truly adds value.
――While they are all core users, why do you think as many as 40 companies participated in this development project?
Mr. Sugiyama:I was also surprised that so many participated in this project. While we did have long-standing relationships with them, the customers helped us out with development while doing their own work. We're truly grateful. Actually, we have a user community called "nest" for our product users. Through nest, we have been deepening our everyday communication with customers by sharing information and exchanging questions. These activities have helped us build trust with our customers, and our core users have become fans of our products. I believe it is precisely for these reasons that so many chose to cooperate with us.
――What kind of feedback have you received from users?
Mr. Kobayashi:We received a lot of positive feedback and evaluations from our core users. There were over 140 of them! Some of them were as good as testers in finding bugs, telling us that they weren't able to proceed when they do certain things.
Mr. Sugiyama:What was interesting was that when one user expressed their opinion on dejiren that certain specifications were better in the existing version, other users responded that they thought it was fine as it was, and then the development team members also joined in the discussion. Being able to share thoughts with multiple users was a very meaningful and valuable experience.
Mr. Takeshima:We sometimes received detailed comments, such as telling us that there are a lot of clicks needed for an operation that is often repeated, which can be troublesome. It is precisely because they have used it that they have such opinions. On the development side, we felt the need to fix the problems immediately and tried to respond as quickly as possible.
Mr. Sugiyama:I was also surprised that modifications were quickly made just two weeks after receiving feedback. We also received feedback from users who were familiar with the existing version that the new specifications felt strange to them, but were easier to understand for first-time users. Users themselves asked around for feedback and came up with the best UI for new users, which we really appreciated.
――Given that there was so much feedback, how did you handle it internally?
Mr. Sugiyama:Development team members, including Mr. Takeshima, are continuously responding to posts from dejiren users. We received more feedback than we had imagined, and while that made us happy, we discussed internally how to incorporate each opinion into the product.
Mr. Takeshima:It's really exciting that the developers can carry out their work while listening to user feedback in real time. I feel this marks the arrival of a new era. It makes me happy to hear positive feedback such as those who say that the UI has improved greatly and that they can use the product without looking at the manual. We also view negative feedback as issues to be addressed and improved upon. Until now, we have developed products by imagining how they would be used. But this time, we could ask users directly how they would like to use the product before its release. We can see the direction of development and improvement more clearly and tackle development with confidence.
Mr. Kobayashi:The other day we received feedback from someone who said they thought it would be difficult to use the function to create business applications since they were not an engineer, but they were able to do it. Hearing this made me very happy, even though I am not in charge of development.
Mr. Takeshima:That's great! However, for users accustomed to using the existing product, the new specifications are inevitably difficult to use. Nevertheless, we want to create something that will definitely be easy to use once you become familiar with it by taking users' opinions into account.